Russian River Valley · Sonoma County
Visit Red Stitch with a Private Chauffeur
Napa Valley and Santa Lucia Highlands wines from three families who met in a blind tasting group, now made by Sonoma winemaker Erich Bradley. Red Stitch has no tasting room, but offers private tastings on select dates by inquiry; here is how, and a day at sought-after estates nearby.
Book a Six-Hour Wine Tour
About the Winery
Red Stitch is the wine of three families, the Aurilias, Miceks and Roberts, who became friends through a blind tasting group and from 2007 shared tastings at home and in restaurants. After the 2008 baseball season ended for Rich Aurilia and Dave Roberts, they began laying the groundwork for their own label. Rich, Amy, Dave, Tricia, John and Noelle stay closely involved in the winemaking.
A partnership with Rolando Herrera of Mi Sueño Winery, covering the 2007 through 2023 vintages, gave Red Stitch grapes from Napa Valley vineyards. Since 2011 it has also made two vineyard-designate Pinot Noirs and a Chardonnay from the Soberanes, Rosella's and Sierra Mar vineyards in the Santa Lucia Highlands. In 2024 Erich Bradley became the winemaker; he moved to Sonoma in 1998, has made wine professionally since 1999 and founded Sojourn Cellars and Repris Wines.
Red Stitch sells current releases, autographed limited editions, library wines and large formats online and through its wine club. It has no tasting room but offers private tastings on select dates by inquiry, and its business address is in Healdsburg, so the day below goes to three Healdsburg wineries as well.
Tasting Fees
Red Stitch has no regular tastings or published fees; private tastings are offered on select dates by inquiry.
On the day below, Pearce Family Wines confirms its fee when we book, LIOCO's tastings run $40 to $60 and VML's Celestial Tasting is $25.
Tasting fees as of October 2026. Wineries set and collect their own fees, and they change from time to time.
At a Glance
Location
Healdsburg
AVA
Russian River Valley
Visiting
Red Stitch has no tasting room; it offers private tastings only on select dates, by inquiry through its website.
Known For
Napa Valley reds and Santa Lucia Highlands Pinot Noir from three families, including two former baseball players
Founded
Founding year not published (the families began planning the label after the 2008 baseball season)
Good to Know
Buy online at redstitchwine.com or join the wine club. Private tastings on select dates are requested through the contact form; we can make the request for you, but a date is not guaranteed.
A Suggested Six-Hour Day
Pickup at 10:00 a.m. from a Healdsburg hotel such as h2hotel or Hotel Healdsburg.
10:00 · Pickup at h2hotel or Hotel Healdsburg
Alongside a private tasting at Red Stitch, which we request by inquiry on its select dates, this day takes you to three sought-after estates nearby. Both hotels are in downtown Healdsburg, about 10 minutes from the first stop. The day runs about six hours, and extra time can be added by the hour.
10:15 · Pearce Family Wines
About 10 minutes away. A home winery near Healdsburg with a guided walk through the barrel room and a stone patio over the vineyard. Each appointment is a 90-minute tasting with the barrel room tour; the fee is confirmed when we book. Daily by appointment.
12:00 · Lunch at Bravas Bar de Tapas
About 10 minutes away. Lunch at Bravas, Mark and Terri Stark's tapas restaurant off the plaza in Healdsburg, with paella and Spanish sharing plates. We confirm hours when we book. Prefer a picnic? We can arrange a catered picnic at a winery that allows one; the cost is quoted when you book.
1:15 · LIOCO Wine Co.
A short walk away. A tasting room on the corner of the Healdsburg plaza that feels like a European wine bar, with wines from small family vineyards across California. Tastings run $40 to $60; we allow about an hour. Open daily noon to 7 p.m.
2:25 · VML Winery
A short walk away. Single-vineyard Pinot Noir and Chardonnay from regenerative and organic vineyards. The Celestial Tasting of five wines is $25, about 90 minutes, offered daily 11 a.m. to 3:30 p.m.
3:55 · Back to your hotel
Back by about 4:05 p.m.
All three wineries are open daily. Pearce sets its own appointment times, so the morning may shift once it confirms.
About $65 to $85 per person at LIOCO and VML, plus the fee Pearce confirms when the appointment is made, paid directly to each winery.
Every tour is custom. This day is a starting point: your chauffeur will shape it around what matters to you, and we plan multi-day tours for guests who want to see more of wine country.
Your Vehicle & Six-Hour Tour Rates
Up to 6 guests
Elite Luxury SUV
Lincoln Navigator or Cadillac Escalade
From $750
Six-hour wine tour, plus 20% gratuity. Additional hours $125 each.
Up to 9 guests
Jet Sprinter or Executive Luxury Van
Captain's chairs and room to spread out
From $1,350
Six-hour wine tour, plus 20% gratuity. Additional hours $225 each.
Larger groups travel in more than one vehicle, and we plan the winery appointments around your group, since many wineries limit groups to 6 to 8 guests. Tasting fees are separate and paid directly to each winery. Every tour starts with six hours; add time by the hour when you book.
Questions
Can I visit Red Stitch?
Yes, by inquiry. Red Stitch has no tasting room and offers private tastings only on select dates, by inquiry, as of October 2026.
How can I buy Red Stitch wine?
Online at redstitchwine.com, including autographed limited editions, library wines and large formats, or through the wine club.
Who owns Red Stitch?
Three families: the Aurilias, the Miceks and the Roberts. Rich Aurilia and Dave Roberts were playing professional baseball when the label began.
Who makes Red Stitch wine?
Erich Bradley, winemaker since 2024 and the founder of Sojourn Cellars and Repris Wines. Rolando Herrera of Mi Sueño made the 2007 through 2023 vintages with the families.
Where do the grapes come from?
Napa Valley vineyards, plus the Soberanes, Rosella's and Sierra Mar vineyards in the Santa Lucia Highlands for the Pinot Noirs and Chardonnay.
How does booking a tour with Bien Chauffeured work?
Reserve a six-hour tour online, even if your plans are still taking shape. Your chauffeur will email you first to learn what matters to you, then build your itinerary and make the winery appointments. Extra hours can be added.
Reserve Your Tour Now, Plan the Details Later
Your plans don't need to be final to book. Reserve your six-hour tour online, and your chauffeur will email you first to learn what matters to you, then build your itinerary and make the winery appointments. Prefer to talk? Call our concierge at 833-915-2436.
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