Napa · Napa Valley
Visit William Hill with a Private Chauffeur
Bill Hill's 1976 hillside pioneer, now a Gallo brand with a 200-acre estate on the Silverado Bench. William Hill does not receive visitors; here is what to know, and a day at sought-after estates nearby that do host.
Book a Six-Hour Wine Tour
About the Winery
Bill Hill founded William Hill Estate in 1976 and, as the winery tells it, was one of the first to seek out Napa's hillsides for vineyards instead of the valley floor. E. & J. Gallo bought the winery in 2007. Today William Hill is a widely distributed label and an official wine of the PGA of America.
The estate covers about 200 acres of rolling hills on the Silverado Bench, on Atlas Peak Road east of the city of Napa, with a large barrel cellar and modern fermentation equipment. Its Napa Valley Collection, currently a 2022 Chardonnay and a 2021 Cabernet Sauvignon, is rooted in that estate. A broader California Collection covers Chardonnay, Sauvignon Blanc, Pinot Noir, Merlot and Cabernet.
William Hill wines are sold through retailers and delivery services such as Instacart and DoorDash. The website lists no tastings or reservations, and the estate does not receive William Hill visitors. The day below stays in the same corner of the valley, with a cave tour in the eastern hills, a private tasting downtown and an afternoon in a working vineyard.
Tasting Fees
William Hill Estate does not offer tastings.
Tasting fees as of September 2026. Wineries set and collect their own fees, and they change from time to time.
At a Glance
Location
1761 Atlas Peak Road, Napa
AVA
Napa Valley
Visiting
William Hill Estate does not offer tastings, and its website lists no reservations; the wines are sold through retailers.
Known For
Napa Valley Chardonnay and Cabernet Sauvignon from the Silverado Bench estate, and a California Collection
Founded
1976
Good to Know
Customer service: consumerrelations@williamhillestate.com or 1-888-909-9463, weekdays 8 a.m. to 5 p.m. Pacific. The website's Find Near Me tool lists retailers.
A Suggested Six-Hour Day
Pickup at 9:45 a.m. from a nearby hotel such as Silverado Resort or Milliken Creek Inn.
9:45 · Pickup at Silverado Resort or Milliken Creek Inn
Since William Hill does not host visitors, this day takes you to three sought-after estates nearby that do. Greater Fool's first cave tour starts at 10 a.m., so pickup is at 9:45; Silverado Resort, near the William Hill estate at the foot of Atlas Peak, and Milliken Creek Inn are both about 15 minutes away. The day runs a little past six hours, and extra time can be added by the hour.
10:00 · Greater Fool Wine
About 15 minutes away. A small co-fermented Napa label poured in The Caves at Soda Canyon, an underground winery with a terrace looking down the valley. The cave tour and tasting is $50, about 90 minutes. By appointment, daily at 10 a.m., 12:30 p.m. or 2:30 p.m.
11:50 · Tobias Vineyards
About 20 minutes away. Howell Mountain Cabernet from Toby and Dawn Forman's hand-farmed estate, poured at a private Estate Experience in downtown Napa that covers the vineyard, the mountain and the winemaking. $200 per couple, waived with a six-bottle purchase. By request; we arrange it on your behalf.
1:10 · Lunch at Boon Fly Café
About 12 minutes away. Lunch at Boon Fly Café in Carneros, which serves its daytime menu every day until 4 p.m. Prefer a picnic? We can arrange a catered picnic at a winery that allows one; the cost is quoted when you book.
2:30 · Chris Corley Wines
About 15 minutes away. A private afternoon tasting in the middle of a working vineyard, poured by second-generation Napa winemaker Chris Corley and winegrower Julianna Corley with light seasonal bites. $75 per person; we allow about 90 minutes. By reservation only; the vineyard location is confirmed with the booking.
4:00 · Back to your hotel
Back by about 4:15 p.m., about six and a half hours after pickup.
About $225 per person in tasting fees for the three wineries (Tobias is $200 per couple), paid directly to each winery.
Tobias and Chris Corley set their times and places by request, so drive times may shift a little. The day runs about six and a half hours; extra time is billed by the hour. Three wineries is the right pace for a day of serious tasting.
Every tour is custom. This day is a starting point: your chauffeur will shape it around what matters to you, and we plan multi-day tours for guests who want to see more of wine country.
Your Vehicle & Six-Hour Tour Rates
Up to 6 guests
Elite Luxury SUV
Lincoln Navigator or Cadillac Escalade
From $750
Six-hour wine tour, plus 20% gratuity. Additional hours $125 each.
Up to 9 guests
Jet Sprinter or Executive Luxury Van
Captain's chairs and room to spread out
From $1,350
Six-hour wine tour, plus 20% gratuity. Additional hours $225 each.
Larger groups travel in more than one vehicle, and we plan the winery appointments around your group, since many wineries limit groups to 6 to 8 guests. Tasting fees are separate and paid directly to each winery. Every tour starts with six hours; add time by the hour when you book.
Questions
Can you visit William Hill Estate?
No. William Hill does not offer tastings and does not receive visitors at the estate, as of September 2026. We can plan a day at nearby wineries that do.
How can I buy William Hill wine?
Through retailers and delivery services such as Instacart and DoorDash; the website's Find Near Me tool lists stores.
Who owns William Hill?
E. & J. Gallo, since 2007. Bill Hill founded the winery in 1976.
Where is the William Hill estate?
At 1761 Atlas Peak Road on the Silverado Bench, east of the city of Napa.
What is William Hill known for?
Its Napa Valley Chardonnay and Cabernet Sauvignon from the 200-acre estate, and a widely available California Collection.
How does booking a tour with Bien Chauffeured work?
Reserve a six-hour tour online, even if your plans are still taking shape. Your chauffeur will email you first to learn what matters to you, then build your itinerary and make the winery appointments. Extra hours can be added.
Reserve Your Tour Now, Plan the Details Later
Your plans don't need to be final to book. Reserve your six-hour tour online, and your chauffeur will email you first to learn what matters to you, then build your itinerary and make the winery appointments. Prefer to talk? Call our concierge at 888-291-2328.
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