Alexander Valley · Sonoma County
Visit Jupiter Wine Company with a Private Chauffeur
Minimal-intervention wines from Italian grapes grown in California, with a share of profits going to affordable housing. Jupiter Wine Company does not receive visitors; here is what to know, and a day at sought-after estates nearby that do host.
Book a Six-Hour Wine Tour
About the Winery
Jupiter Wine Company is the work of two friends from the restaurant and wine trade. Michael Richardson spent about 30 years in hospitality, most of them in Las Vegas. Thomas DeBiase moved to Sonoma County from New Jersey in 2006 and worked in wine and restaurant programs, joining Idlewild Wines in 2018. In the middle of the pandemic Thomas called Michael and asked if he wanted to make some wine.
Jupiter focuses entirely on Italian grape varieties grown in California, such as Sangiovese, Montepulciano and Vermentino. The grapes come from growers who farm without synthetic sprays where possible, including Fox Hill Vineyard on the Talmage Bench in Mendocino County, Santo Giordano Vineyard in Carneros and Rancho Coda in the Russian River Valley. Fermentations are spontaneous with native yeasts, the wines are neither fined nor filtered, and sulfur is used sparingly. Part of the profits is invested in bonds that fund affordable housing for working families.
Jupiter has no tasting room; its wines are made at a shared winery facility on Hassett Lane near Geyserville and sold online, through its wine club and to its mailing list. For a day in the same part of Sonoma County, we take guests to small producers nearby that do pour for visitors.
Tasting Fees
Jupiter Wine Company does not offer tastings.
Tasting fees as of September 2026. Wineries set and collect their own fees, and they change from time to time.
At a Glance
Location
18850 Hassett Lane, Geyserville
AVA
Alexander Valley
Visiting
Jupiter Wine Company does not list a tasting room, tours or visitor hours. The wines are sold online, through the wine club and to the mailing list.
Known For
Natural, minimal-intervention Sangiovese, Montepulciano and Vermentino from California vineyards
Founded
During the COVID-19 pandemic
Good to Know
There is no tasting room. To buy the wines, order online or join the wine club or mailing list on the winery's website; the team answers questions at info@jupiterwineco.com.
A Suggested Six-Hour Day
Pickup at 10:00 a.m. from a Healdsburg hotel such as Hotel Trio or Hotel Healdsburg.
10:00 · Pickup at Hotel Trio or Hotel Healdsburg
Hotel Trio, on Dry Creek Road on the north side of Healdsburg, is about 15 minutes from Crux, and Hotel Healdsburg, on the town plaza, about 20. Since Jupiter Wine Company does not host visitors, this day takes you to three small producers nearby that do. The day below fits a six-hour tour, and extra time can be added by the hour.
10:20 · Crux Winery
About 15 minutes away. Neighbors Steve Gower and Brian Callahan went from home winemaking to founding Crux in 2012, and they pour their small-batch Rhône wines themselves in the Crux Barrel Room. Appointments last about an hour, with 6 to 8 wines and plenty of time for questions; the fee is confirmed when we book.
11:45 · Stuhlmuller Vineyards
About 25 minutes away. A family estate on land that was once part of Cyrus Alexander's ranch, reached down a long lane through the vines; the tasting room is in the ranch's historic redwood barn, with a patio over the vineyard. The seated Estate Tasting is $30 and the Reserve Tasting $45. Open 11 a.m. to 4:30 p.m., closed Tuesday; reservations appreciated.
1:00 · Lunch at Jimtown and Then Sum
About 15 minutes away. A café on Highway 128 in the middle of Alexander Valley, serving breakfast, brunch and lunch, with tables inside and out. Open every day except Wednesday, until 4 p.m. on weekdays and 5 p.m. on weekends. Prefer a picnic? We can arrange a catered picnic at a winery that allows one; the cost is quoted when you book.
2:10 · Mercury Wine
About 10 minutes away. Brad Beard founded Mercury in 2009 to make European-style blends in the manner of Bordeaux, Rioja and the Rhône from Alexander Valley and Dry Creek Valley grapes, and he is often in the tasting room himself. A tasting is $25. Open daily, 11 a.m. to 5 p.m.; reservations requested, not required.
3:10 · Back to your hotel
Back in Healdsburg by 3:25 p.m., within six hours of pickup.
Three wineries is the right pace for a day of serious tasting. Stuhlmuller closes Tuesday and Jimtown closes Wednesday, so this day works Thursday to Monday. Crux is by appointment, and we confirm it first.
About $55 to $70 per person for Stuhlmuller and Mercury; Crux's tasting fee is to be verified upon reservation.
Every tour is custom. This day is a starting point: your chauffeur will shape it around what matters to you, and we plan multi-day tours for guests who want to see more of wine country.
Your Vehicle & Six-Hour Tour Rates
Up to 6 guests
Elite Luxury SUV
Lincoln Navigator or Cadillac Escalade
From $750
Six-hour wine tour, plus 20% gratuity. Additional hours $125 each.
Up to 9 guests
Jet Sprinter or Executive Luxury Van
Captain's chairs and room to spread out
From $1,350
Six-hour wine tour, plus 20% gratuity. Additional hours $225 each.
Larger groups travel in more than one vehicle, and we plan the winery appointments around your group, since many wineries limit groups to 6 to 8 guests. Tasting fees are separate and paid directly to each winery. Every tour starts with six hours; add time by the hour when you book.
Questions
Can you visit Jupiter Wine Company?
No. Jupiter Wine Company does not list a tasting room or visitor hours, so it is not open to visitors, as of September 2026. We can plan a day at producers nearby that do host.
How can I buy Jupiter wine?
Online from the winery's website, through its wine club, or by joining the mailing list for new releases.
Who is behind Jupiter Wine Company?
Michael Richardson and Thomas DeBiase, two friends from the hospitality and wine trade.
What grapes does Jupiter use?
Italian varieties grown in California, including Sangiovese, Montepulciano and Vermentino, from vineyards in Mendocino County, Carneros and the Russian River Valley.
What makes Jupiter different?
Its wines are made with native-yeast fermentations, no fining or filtering and little sulfur, and the company invests part of its profits in bonds that fund affordable housing.
How does booking a tour with Bien Chauffeured work?
Reserve a six-hour tour online, even if your plans are still taking shape. Your chauffeur will email you first to learn what matters to you, then build your itinerary and make the winery appointments. Extra hours can be added.
Reserve Your Tour Now, Plan the Details Later
Your plans don't need to be final to book. Reserve your six-hour tour online, and your chauffeur will email you first to learn what matters to you, then build your itinerary and make the winery appointments. Prefer to talk? Call our concierge at 888-291-2328.
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