Downtown Napa · Napa Valley
Visit Localism with a Private Chauffeur
A tiny Napa label built around a one-acre Coombsville Cabernet and art labels by a local painter, poured at Vintner's Collective in an 1875 landmark building downtown, and a suggested day of tasting around it.
Book a Six-Hour Wine Tour
About the Winery
Localism started with a tasting trip in 2008 that changed two lives. The founders loved the wine, but also the low-key, unpretentious feel around it, and asked on the drive home how to build a life around that. Two years later they moved to Napa Valley and started Localism. The first wine was a Cabernet Sauvignon from a one-acre parcel in Coombsville, and it is still made today.
The list is small and a little unexpected: Coombsville Cabernet, a rosé of Carneros Pinot Noir, Petaluma Gap Pinot Noir, and white grapes rarely seen in California, such as Kerner from Lodi and Falanghina from the Delta. Every label carries an eco-abstract painting by local artist Mary Vaughan. The winery's line is 'everything but exclusive', and its free release list, The Table, has no commitment.
Localism has no tasting room of its own. It is a member of Vintner's Collective, the bonded tasting room for a small group of family wineries, in an 1875 Italianate building on Main Street that was once a saloon and brothel. Guests taste at the bar or upstairs in a seated room. Ask for Localism when booking, since each flight is chosen from the members' wines.
Tasting Fees
At Vintner's Collective: $50 for The No. 1, five wines at the bar, about 45 minutes, no reservation needed. $100 for The No. 2, a seated reserve tasting upstairs, by appointment (cheese and charcuterie $25 extra). $250 for The No. 3, with sparkling wine, cheese, charcuterie and chocolates, by appointment.
Tasting fees as of September 2026. Wineries set and collect their own fees, and they change from time to time.
At a Glance
Location
1245 Main Street, Napa
AVA
Napa Valley
Visiting
Poured at Vintner's Collective, 1245 Main Street in downtown Napa, open daily 11 a.m. to 7 p.m. The bar tasting needs no reservation; seated tastings upstairs are by appointment, and we arrange them on your behalf.
Known For
Coombsville Cabernet Sauvignon, unusual whites such as Kerner and Falanghina, and art labels by Mary Vaughan
Founded
2010
Good to Know
Wines in each Vintner's Collective flight come from its member wineries, so ask for Localism when booking. Vintner's Collective generally allows 90 minutes, and parties of 7 or more book by phone. The Table, Localism's release list, is free to join.
A Suggested Six-Hour Day
Pickup at 10:00 a.m. from a nearby hotel such as Andaz Napa or Westin Verasa Napa.
10:00 · Pickup at Andaz Napa or Westin Verasa Napa
Both hotels are in downtown Napa, about 10 minutes from the first stop in Carneros. Vintner's Collective seats its upstairs tastings at set times, so this day saves Localism for the 3:30 p.m. seating. The day runs a little under seven hours, and extra time can be added by the hour.
10:15 · Hyde Vineyards Estate
About 10 minutes away. Larry Hyde's Carneros vineyard, planted in 1979 and long a source for other wineries, now pouring its own Pinot Noir and Chardonnay on a vineyard terrace. The estate tasting is $75, about 75 minutes. By prior reservation, daily 10 a.m. to 4 p.m.
11:55 · Patland Estate Vineyards
About 24 minutes away. A family winery that walks guests through the twists and turns of The Caves at Soda Canyon and ends with one of the valley's great views. The Patland Caves Experience is $75, about 90 minutes. By appointment, at least 24 hours ahead.
1:45 · Lunch at Bistro Don Giovanni
About 17 minutes away. Lunch at Bistro Don Giovanni, an Italian restaurant among the vineyards on Howard Lane, a valley favorite for more than 30 years, open daily from 11:30 a.m. Prefer a picnic? We can arrange a catered picnic at a winery that allows one; the cost is quoted when you book.
3:30 · Localism Wines at Vintner's Collective
About 10 minutes away. The No. 2, a seated reserve tasting upstairs ($100, by appointment), with Localism requested in the flight. The No. 1 at the bar ($50, about 45 minutes) needs no reservation. We allow about 75 minutes.
4:45 · Back to your hotel
Back by about 4:55 p.m., just under seven hours after pickup.
About $200 to $250 per person in tasting fees for the three wineries, paid directly to each winery.
Vintner's Collective seats its upstairs tastings at 11 a.m., 12:30, 2, 3:30 and 5 p.m. (other times by phone), so this day uses the 3:30 seating and runs just under seven hours. For a six-hour day, skip Patland and arrive for the 2 p.m. seating after lunch.
Every tour is custom. This day is a starting point: your chauffeur will shape it around what matters to you, and we plan multi-day tours for guests who want to see more of wine country.
Your Vehicle & Six-Hour Tour Rates
Up to 6 guests
Elite Luxury SUV
Lincoln Navigator or Cadillac Escalade
From $750
Six-hour wine tour, plus 20% gratuity. Additional hours $125 each.
Up to 9 guests
Jet Sprinter or Executive Luxury Van
Captain's chairs and room to spread out
From $1,350
Six-hour wine tour, plus 20% gratuity. Additional hours $225 each.
Larger groups travel in more than one vehicle, and we plan the winery appointments around your group, since many wineries limit groups to 6 to 8 guests. Tasting fees are separate and paid directly to each winery. Every tour starts with six hours; add time by the hour when you book.
Questions
Do I need a reservation at Localism?
Not for the bar tasting at Vintner's Collective. The seated tastings upstairs are by appointment. When you book a tour with us, your chauffeur makes the reservation for you.
How much is a tasting at Localism?
Localism is poured at Vintner's Collective: $50 at the bar, $100 for the seated reserve tasting and $250 for The No. 3, as of September 2026.
Where can I taste Localism wines?
At Vintner's Collective, 1245 Main Street in downtown Napa, open daily from 11 a.m. to 7 p.m. Ask for Localism when booking.
What is Localism known for?
Cabernet Sauvignon from a one-acre parcel in Coombsville, its first wine, plus unusual whites like Kerner and Falanghina, all with labels painted by Mary Vaughan.
What is special about the Vintner's Collective building?
It is an Italianate building from 1875, once a saloon and brothel, and the collective calls it a National Landmark.
How does booking a tour with Bien Chauffeured work?
Reserve a six-hour tour online, even if your plans are still taking shape. Your chauffeur will email you first to learn what matters to you, then build your itinerary and make the winery appointments. Extra hours can be added.
Reserve Your Tour Now, Plan the Details Later
Your plans don't need to be final to book. Reserve your six-hour tour online, and your chauffeur will email you first to learn what matters to you, then build your itinerary and make the winery appointments. Prefer to talk? Call our concierge at 888-291-2328.
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