Alexander Valley · Sonoma County
Visit Peay Vineyards with a Private Chauffeur
West Sonoma Coast Pinot Noir and Syrah, shown on a private tour of the winery in Cloverdale, and a suggested six-hour day of tasting around it.
Book a Six-Hour Wine Tour
About the Winery
Brothers Nick and Andy Peay searched for land from the Santa Ynez Valley to the Mendocino Ridge and eastern Washington, before settling on a fog-covered hilltop above a river gorge in the far northwest corner of Sonoma County, near Annapolis. Nick farms the vineyard and Andy runs the business. Nick's wife, Vanessa Wong, joined as winemaker in the spring of 2001, before the first vintage; she had been winemaker at Peter Michael Winery and had worked at Château Lafite-Rothschild and Domaine Jean Gros in Burgundy.
The estate vineyard, four miles from the Pacific in the West Sonoma Coast appellation, covers about 53 acres, most of it Pinot Noir, with Syrah, Chardonnay, Viognier, Roussanne and Marsanne. Peay also makes Pinot Noir from the Savoy Vineyard in Anderson Valley. Each wine is made in small quantities, some under 100 cases, and sold through the mailing list and online.
The grapes grow on the coast, but the wines are made in Cloverdale, at the north end of Alexander Valley, about 15 minutes north of Healdsburg, and that is where most guests visit. A tasting starts with a tour of the winery and continues in the barrel room with an educational tasting of five wines. It is small and personal, never more than 6 guests, and guests who want to see the coast itself can book the Estate Vineyard Tasting on a porch overlooking the vineyard, with local cheeses and salumi.
Tasting Fees
$50 for the Current Release Tasting: a tour of the Cloverdale winery and five current wines in the barrel room. $75 for the Library Select Tasting, with current releases and select library wines. $100 for the Estate Vineyard Tasting near Sea Ranch, a vineyard tour and a porch tasting with local cheeses and salumi, where availability varies.
Tasting fees as of September 2026. Wineries set and collect their own fees, and they change from time to time.
At a Glance
Location
227 Treadway Drive, Cloverdale
AVA
Alexander Valley
Visiting
Private tastings at the Cloverdale winery by appointment, year-round, for up to 6 guests. Availability varies because the team often travels to host members. Appointments are requested through a Peay account, opened by joining the mailing list; we handle the request on your behalf.
Known For
Estate Pinot Noir, Syrah and Chardonnay from the West Sonoma Coast
Founded
First vintage 2001
Good to Know
All guests must be 21 or older. Each tasting takes up to 6 guests, and groups are not combined. The winery closes on some holidays. Peay also offers in-home and office tastings by request.
A Suggested Six-Hour Day
Pickup at 10:00 a.m. from Geyserville Inn or a Healdsburg hotel such as Hotel Trio.
10:00 · Pickup at Geyserville Inn or Hotel Trio
Geyserville Inn, at the north end of Geyserville, is about 15 minutes from the Peay winery in Cloverdale, and Hotel Trio, on Dry Creek Road on the north side of Healdsburg, about 25. The day below fits a six-hour tour, and extra time can be added by the hour.
10:25 · Peay Vineyards
The Current Release Tasting ($50) or the Library Select Tasting ($75): a tour of the winery and five wines in the barrel room, for up to 6 guests.
11:55 · J. Rickards Winery
About 15 minutes away. Jim and Eliza Rickards' 60-acre family ranch at the end of Chianti Road, planted around Zinfandel vines from 1908; their Cabernet Sauvignon goes to Silver Oak for its Alexander Valley wine. The Wine Flight is $20, with covered and open-air seating over the vineyard. Open Monday to Saturday, final seating at 3 p.m.; call ahead or drop in.
1:05 · Lunch at Catelli's
About 10 minutes away. Santi and Virginia Catelli opened this Geyserville restaurant in 1936, and their granddaughter, chef Domenica Catelli, carries on the family's handmade Italian cooking. Open Wednesday to Sunday from noon; we reserve the table for you. Prefer a picnic? We can arrange a catered picnic at a winery that allows one; the cost is quoted when you book.
2:25 · deLorimier Winery
About 15 minutes away. Founded in 1986 by the pediatric surgeon Dr. Alfred deLorimier; its 2016 Cabernet won the red sweepstakes at the 2020 San Francisco Chronicle Wine Competition. The tasting room's back patio looks across the whole valley. The five-wine flight is $25. Open daily, 10:30 a.m. to 5 p.m.; walk-ins welcome for up to 6.
3:25 · Back to your hotel
Back in Healdsburg by 3:50 p.m., within six hours of pickup.
Three wineries is the right pace for a day of serious tasting. Catelli's opens Wednesday to Sunday and J. Rickards Monday to Saturday, so this day works Wednesday to Saturday. Peay's availability varies, so we confirm the appointment before anything else.
About $95 to $120 per person in tasting fees for the three wineries, paid directly to each winery.
Every tour is custom. This day is a starting point: your chauffeur will shape it around what matters to you, and we plan multi-day tours for guests who want to see more of wine country.
Your Vehicle & Six-Hour Tour Rates
Up to 6 guests
Elite Luxury SUV
Lincoln Navigator or Cadillac Escalade
From $750
Six-hour wine tour, plus 20% gratuity. Additional hours $125 each.
Up to 9 guests
Jet Sprinter or Executive Luxury Van
Captain's chairs and room to spread out
From $1,350
Six-hour wine tour, plus 20% gratuity. Additional hours $225 each.
Larger groups travel in more than one vehicle, and we plan the winery appointments around your group, since many wineries limit groups to 6 to 8 guests. Tasting fees are separate and paid directly to each winery. Every tour starts with six hours; add time by the hour when you book.
Questions
Do I need an appointment at Peay Vineyards?
Yes. Tastings are private and by appointment only, requested through a Peay mailing-list account, and availability varies. When you book a tour with us, your chauffeur makes the reservation for you.
How much is a tasting at Peay Vineyards?
$50 per person for the Current Release Tasting and $75 for the Library Select Tasting at the Cloverdale winery, and $100 for the Estate Vineyard Tasting near Sea Ranch, as of September 2026.
Where are Peay's vineyards?
The estate vineyard is on a hilltop four miles from the Pacific near Annapolis, in the West Sonoma Coast appellation. The winery where most tastings take place is in Cloverdale, about 15 minutes north of Healdsburg.
Can I visit the Peay estate vineyard on the coast?
Sometimes. The Estate Vineyard Tasting near Sea Ranch is about 1.5 hours from Healdsburg and its availability varies, so it is best planned as its own day.
Who makes the wine at Peay?
Vanessa Wong has been winemaker since the first vintage in 2001, working with co-owners Nick and Andy Peay.
How does booking a tour with Bien Chauffeured work?
Reserve a six-hour tour online, even if your plans are still taking shape. Your chauffeur will email you first to learn what matters to you, then build your itinerary and make the winery appointments. Extra hours can be added.
Reserve Your Tour Now, Plan the Details Later
Your plans don't need to be final to book. Reserve your six-hour tour online, and your chauffeur will email you first to learn what matters to you, then build your itinerary and make the winery appointments. Prefer to talk? Call our concierge at 888-291-2328.
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