Alexander Valley · Sonoma County
Visit Munselle Vineyards with a Private Chauffeur
Six generations of farming in Alexander Valley, back to the proprietor of the valley's first winery, with vineyard tours by arrangement, and a suggested six-hour day around it.
Book a Six-Hour Wine Tour
About the Winery
The Munselle family has farmed in Alexander Valley since 1876. One ancestor, Shadrach Osborn, was proprietor of Lone Pine Cellars, the valley's first winery, and another, Broder Frellson, managed and made the wine at the second, simply called Red Winery. Later generations turned to farming instead; grandparents Fred and Ruby Wasson grew prunes, watermelons, tomatoes for the war effort, dairy cattle and alfalfa before converting the farm fully to grapes in 1972.
In 2006 Bret and Kristen Munselle, with Bret's parents, Bill and Reta, brought the family back to winemaking with Wasson Ranch Cabernet Sauvignon and Coin Flip Ranch Chardonnay, and the label now makes up to 1,000 cases a year, adding Osborn Ranch Zinfandel, River Ranch Sauvignon Blanc and a Rosé of Zinfandel. The family farms eight vineyard properties across Alexander Valley and one in Dry Creek Valley and manages vineyards for other growers; Bret, a UC Davis graduate, is active on the Sonoma County Winegrape Commission.
There is no tasting bar here. This is a working farm, and the visit is a vineyard tour with the family, arranged ahead, among ranches that carry the names of the people who first farmed them. For guests who want to understand how grapes are grown in Alexander Valley, from the people who grow a good share of them, it is a rare opportunity.
Tasting Fees
Tasting fees to be verified upon reservation.
Tasting fees as of September 2026. Wineries set and collect their own fees, and they change from time to time.
At a Glance
Location
5644 Highway 128, Geyserville
AVA
Alexander Valley
Visiting
Vineyard tours by arrangement with the family. We arrange the visit on your behalf and confirm times when booking.
Known For
Wasson Ranch Cabernet Sauvignon and Coin Flip Ranch Chardonnay
Founded
2006 (wines); family farming in Alexander Valley since 1876
Good to Know
A working family farm, so visits are arranged ahead. Production is small, up to 1,000 cases a year.
A Suggested Six-Hour Day
Pickup at 9:40 a.m. from a Healdsburg hotel such as Hotel Trio or Hotel Healdsburg.
9:40 · Pickup at Hotel Trio or Hotel Healdsburg
Hotel Trio, on Dry Creek Road on the north side of Healdsburg, and Hotel Healdsburg, on the town plaza, are each about 20 minutes from Munselle. The day below fits a six-hour tour, and extra time can be added by the hour.
10:00 · Munselle Vineyards
A vineyard tour with the Munselle family, arranged ahead.
11:25 · Bella Vineyards and Wine Caves
About 25 minutes away. A family-run winery on Lily Hill at the quiet top of Dry Creek Valley. The Bella Tour goes behind the scenes on the crush pad and in the vineyard, then follows the smell of fermenting wine into the caves to taste small-lot Zinfandels among the barrels; guests love stepping out of the sun into the cool of the cave. $95, 90 minutes, offered daily; open 11 a.m. to 4 p.m.
1:15 · Lunch at Diavola
About 20 minutes away. Chef Dino Bugica's restaurant in a historic building on Geyserville Avenue, with Neapolitan-style pizza from a wood-burning oven, handmade pasta and house-cured salumi. Lunch is served daily from 11:30 a.m. to 3 p.m. Prefer a picnic? We can arrange a catered picnic at a winery that allows one; the cost is quoted when you book.
2:30 · Starlite Vineyards
About 10 minutes away. A six-acre hilltop vineyard planted far more densely than most in California, making small lots of European-style wines since 2003, from a Bordeaux-style Cabernet to a Condrieu-style Viognier, and poured at restaurants such as Gary Danko and The Restaurant at Meadowood. Visits are arranged with the tasting room; the fee is confirmed when we book.
3:30 · Back to your hotel
Back in Healdsburg by 3:50 p.m.
Three wineries is the right pace for a day of serious tasting. Munselle and Starlite are by appointment, so we confirm both when we book.
About $95 per person for the Bella Tour; the Munselle and Starlite fees are to be verified upon reservation, each paid directly to the winery.
Every tour is custom. This day is a starting point: your chauffeur will shape it around what matters to you, and we plan multi-day tours for guests who want to see more of wine country.
Your Vehicle & Six-Hour Tour Rates
Up to 6 guests
Elite Luxury SUV
Lincoln Navigator or Cadillac Escalade
From $750
Six-hour wine tour, plus 20% gratuity. Additional hours $125 each.
Up to 9 guests
Jet Sprinter or Executive Luxury Van
Captain's chairs and room to spread out
From $1,350
Six-hour wine tour, plus 20% gratuity. Additional hours $225 each.
Larger groups travel in more than one vehicle, and we plan the winery appointments around your group, since many wineries limit groups to 6 to 8 guests. Tasting fees are separate and paid directly to each winery. Every tour starts with six hours; add time by the hour when you book.
Questions
Can we visit Munselle Vineyards?
Yes, for a vineyard tour arranged ahead with the family. When you book a tour with us, your chauffeur makes the reservation for you.
How much does a visit to Munselle cost?
Tasting fees are to be verified upon reservation; Munselle does not publish them.
How long has the Munselle family farmed in Alexander Valley?
Since 1876. Ancestor Shadrach Osborn ran Lone Pine Cellars, the valley's first winery, and the family converted its farm fully to grapes in 1972.
What wines does Munselle make?
Wasson Ranch Cabernet Sauvignon and Coin Flip Ranch Chardonnay, its first wines in 2006, plus Osborn Ranch Zinfandel, River Ranch Sauvignon Blanc and a Rosé of Zinfandel.
Where is Munselle Vineyards?
On Highway 128 in the middle of Alexander Valley, near Geyserville, about 20 minutes from Healdsburg.
How does booking a tour with Bien Chauffeured work?
Reserve a six-hour tour online, even if your plans are still taking shape. Your chauffeur will email you first to learn what matters to you, then build your itinerary and make the winery appointments. Extra hours can be added.
Reserve Your Tour Now, Plan the Details Later
Your plans don't need to be final to book. Reserve your six-hour tour online, and your chauffeur will email you first to learn what matters to you, then build your itinerary and make the winery appointments. Prefer to talk? Call our concierge at 888-291-2328.
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