Alexander Valley · Sonoma County
Visit Hafner Vineyard with a Private Chauffeur
A behind-the-scenes tour of a family vineyard, winery and caves, led by the family itself, with no tasting room or sign out front, and a suggested six-hour day around it.
Book a Six-Hour Wine Tour
About the Winery
Hafner Vineyard began with a game of horseshoes. In the summer of 1967 Dick Hafner, having just lost a game, told his partner, a farm broker, to let him know if a wine country ranch came up for sale. Two weeks later Dick and Mary drove to a 96-acre Alexander Valley ranch of prunes, pears and a little Zinfandel, the only property they ever looked at, and on November 1, 1967 it became Hafner Vineyard. Their son Parke studied at UC Davis, worked harvests in Napa and Burgundy, and with his wife Sarah built the winery; the first vintage was 1982. His brother Scott runs the business, and Parke and Sarah's daughters, Kate and Grace, are the third generation.
The family farms about 100 of its 250 acres, planted to Cabernet Sauvignon, Chardonnay, Malbec and Petit Verdot, and leaves the rest as oak woodland, creek habitat and open space along Sausal Creek. They have farmed without herbicides for more than 30 years, cultivating under the vines with an electric tractor. The wines are made only from the estate, aged longer in barrel than most, and sold only directly, never through distributors or shops.
There are no hospitality staff and no public signs here; every visit is led by a member of the family. The 90-minute tour starts with a glass under the valley oaks, moves through the vineyard and the cellar, and ends in the wine caves with a comparative tasting of barrel samples, current releases and library vintages. It is the kind of visit guests talk about all trip, and part of our job is simply knowing the way in.
Tasting Fees
$40 per person for the 90-minute Tour & Wine Tasting through the vineyard, winery and caves, waived with a three-bottle purchase.
Tasting fees as of September 2026. Wineries set and collect their own fees, and they change from time to time.
At a Glance
Location
4280 Pine Flat Road, Healdsburg
AVA
Alexander Valley
Visiting
Tours are on the first and third Friday of each month at 2 p.m., and on other weekdays (Monday to Friday) by request. A reservation is always required. We arrange it on your behalf.
Known For
Age-worthy estate Cabernet Sauvignon and Chardonnay, sold only direct
Founded
1967; first wine 1982
Good to Know
Every visit is led by a family member, so space is limited and reservations are required. The tasting fee is waived with a three-bottle purchase made during the visit. The winery is about 15 minutes from Healdsburg.
A Suggested Six-Hour Day
Pickup at 10:05 a.m. from a hotel such as Hotel Trio in Healdsburg or Geyserville Inn.
10:05 · Pickup at Hotel Trio or Geyserville Inn
Hotel Trio, on Dry Creek Road on the north side of Healdsburg, is about 20 minutes from Garden Creek, our first stop, and Geyserville Inn, at the north end of Geyserville, about 15. Hafner's tour is at 2 p.m., so we save it for the afternoon. The day below fits a six-hour tour, and extra time can be added by the hour.
10:30 · Garden Creek
About 20 minutes away. Justin and Karin Warnelius-Miller host every visit themselves: a walk through estate Cabernet vines first planted in 1969, then a candlelit tasting in the barrel room of Tesserae, a Cabernet and Merlot blend aged eight years before release. The Private Winetasting & Tour is $125. By request, with visits generally beginning at 10:30 a.m., Tuesday to Saturday.
11:35 · Bellacana Vineyards
About 5 minutes away. The first tribally owned winery in the United States, owned by the Dry Creek Rancheria Band of Pomo Indians, on a 138-acre estate along the Russian River; the name means beautiful river, and the label shows a Pomo basket. The Estate Tasting is $125, and the Bread & Butter Experience, a Brut and three estate Cabernets side by side with truffle chips, baguette, butters, coppa and Manchego, is $150. By appointment only.
12:45 · Lunch at Catelli's
About 10 minutes away. Santi and Virginia Catelli opened this Geyserville restaurant in 1936, and their granddaughter, chef Domenica Catelli, carries on the family's handmade Italian cooking. Open Wednesday to Sunday from noon; we reserve the table for you. Prefer a picnic? We can arrange a catered picnic at a winery that allows one; the cost is quoted when you book.
2:00 · Hafner Vineyard
About 15 minutes away. The 90-minute Tour & Wine Tasting ($40), led by the family: the valley oaks, the vineyard, the cellar and a tasting of barrel samples and library vintages in the caves.
3:30 · Back to your hotel
Back in Healdsburg by 3:50 p.m., within six hours of pickup.
Three wineries is the right pace for a day of serious tasting. Hafner's scheduled tours are on the first and third Friday of the month, and Garden Creek hosts Tuesday to Saturday, so this day is built for those Fridays; on other weekdays we ask the Hafners for an appointment.
About $290 per person in tasting fees for the three wineries, paid directly to each winery.
Every tour is custom. This day is a starting point: your chauffeur will shape it around what matters to you, and we plan multi-day tours for guests who want to see more of wine country.
Your Vehicle & Six-Hour Tour Rates
Up to 6 guests
Elite Luxury SUV
Lincoln Navigator or Cadillac Escalade
From $750
Six-hour wine tour, plus 20% gratuity. Additional hours $125 each.
Up to 9 guests
Jet Sprinter or Executive Luxury Van
Captain's chairs and room to spread out
From $1,350
Six-hour wine tour, plus 20% gratuity. Additional hours $225 each.
Larger groups travel in more than one vehicle, and we plan the winery appointments around your group, since many wineries limit groups to 6 to 8 guests. Tasting fees are separate and paid directly to each winery. Every tour starts with six hours; add time by the hour when you book.
Questions
Do I need a reservation at Hafner Vineyard?
Yes, always. Tours are on the first and third Friday of each month at 2 p.m., and other weekdays can be requested. When you book a tour with us, your chauffeur makes the reservation for you.
How much is a tour at Hafner Vineyard?
$40 per person for the 90-minute Tour & Wine Tasting, waived with a three-bottle purchase during the visit, as of September 2026.
Where can I buy Hafner wine?
Only directly from the family, online, by phone or text, or at the winery. Hafner does not sell through distributors or retail shops.
Who runs Hafner Vineyard?
The Hafner family, in its third generation. Dick and Mary Hafner bought the ranch in 1967; their son Parke oversees the vineyard and winemaking and his brother Scott the business, with Parke's daughters Kate and Grace.
What happens on the Hafner tour?
A family member leads you under the valley oaks, through the vineyard and the cellar, and into the caves for a comparative tasting of barrel samples, current releases and library vintages.
How does booking a tour with Bien Chauffeured work?
Reserve a six-hour tour online, even if your plans are still taking shape. Your chauffeur will email you first to learn what matters to you, then build your itinerary and make the winery appointments. Extra hours can be added.
Reserve Your Tour Now, Plan the Details Later
Your plans don't need to be final to book. Reserve your six-hour tour online, and your chauffeur will email you first to learn what matters to you, then build your itinerary and make the winery appointments. Prefer to talk? Call our concierge at 888-291-2328.
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