Sonoma Valley · Sonoma County
Visit Cochon Wines with a Private Chauffeur
Old-vine Rhône, Burgundian and Alsatian varieties made with native yeasts, poured with charcuterie and espresso in a tasting bar just off the Sonoma Plaza, and a suggested six-hour day of tasting around it.
Book a Six-Hour Wine Tour
About the Winery
Cochon began in 2004, when owner and winemaker Adam Webb and his co-founder, Mike Kuenz, agreed to buy the grapes from two rows of an old-vine Grenache vineyard in Amador County. It grew into the Odisea Wine Company, which makes three labels: Cochon, Gardienne des Vignes and Elévé.
The focus is old-vine fruit from Northern California, with Rhône, Burgundian and Alsatian varieties made with a light hand: native yeasts whenever possible and restraint with oak and sulfur. Recent bottlings include Cochon Grenache from the Mathis Vineyard in Sonoma Valley, Cherry Ridge Syrah, Picpoul Blanc, Roussanne, old-vine Cinsault and rosé, Les Bulles Blanc de Blancs sparkling wine, Gardienne old-vine Zinfandel from the Collins Vineyard and Elévé Cabernet Sauvignon from Moon Mountain and Mount Veeder.
The Cochon Tasting Bar is just off the Sonoma Square on First Street East, with a covered patio. Besides wine flights it pours wine by the glass, fills growlers and serves cheese and charcuterie boards and European-style espresso, which makes it an easygoing first stop of the day. Groups larger than six call ahead for an appointment.
Tasting Fees
Tasting fees to be verified upon reservation. Wine flights, wines by the glass, cheese and charcuterie boards and espresso are offered at the bar.
Tasting fees as of September 2026. Wineries set and collect their own fees, and they change from time to time.
At a Glance
Location
531 First Street East, Sonoma
AVA
Sonoma Valley
Visiting
Open every day, 11 a.m. to 6 p.m. Walk-ins welcome; groups larger than six call (707) 934-8157 for an appointment.
Known For
Old-vine Grenache, Syrah and other Rhône varieties, plus Alsatian whites, made with native yeasts
Founded
2004
Good to Know
Cheese and charcuterie boards and espresso are served at the bar. Club members taste free with up to three guests. Policies on children and pets are not published, so we ask when we book.
A Suggested Six-Hour Day
Pickup at 10:50 a.m. from a Sonoma hotel such as Ledson Hotel or MacArthur Place.
10:50 · Pickup at Ledson Hotel or MacArthur Place
Ledson Hotel, on the east side of the Sonoma Plaza, and MacArthur Place, a few blocks south of the plaza, are each about 5 minutes from the Cochon Tasting Bar. The day below fits a six-hour tour, and extra time can be added by the hour.
11:00 · Cochon Wines
A wine flight at the tasting bar, about an hour; add a cheese and charcuterie board if you like.
12:10 · Lunch at the girl & the fig
About 5 minutes away. Sondra Bernstein's restaurant on the Sonoma Plaza, serving French country cooking from a seasonal menu, with cheese and charcuterie, a Rhône-focused wine list and a garden patio. Open from 11:30 a.m. on weekdays and 10 a.m. on weekends. Prefer a picnic? We can arrange a catered picnic at a winery that allows one; the cost is quoted when you book.
1:40 · Nicholson Ranch
About 15 minutes away. An all-estate winery on Nicholson family land in the southern foothills of Sonoma Valley, where Napa, Sonoma and four appellations meet. The Cave Tour and Tasting walks the vineyard and winery and goes down into the underground cellars, tasting five Estate and Reserve wines on the way ($75, by appointment, 2 to 8 guests). Open daily 10 a.m. to 6 p.m.
3:15 · Bartholomew Estate Winery
About 20 minutes away. Owned by the nonprofit Bartholomew Foundation, inside a 375-acre park on the land where Agoston Haraszthy began making wine in 1857, with tastings in an art gallery or, in season, outdoors on the Oak Knoll over the vineyards. The seated Wine Tasting Flight is $45 to $55, about 1 hour 15 minutes. Reservations recommended; open daily 11 a.m. to 4:30 p.m.
4:30 · Back to your hotel
Back in Sonoma by 4:40 p.m., within six hours of pickup.
Three wineries is the right pace for a relaxed day. Cochon and the girl & the fig are both near the plaza, so the afternoon heads out of town, to the cave at Nicholson Ranch and the Haraszthy land at Bartholomew.
About $120 to $130 per person in tasting fees for Nicholson Ranch and Bartholomew, paid directly to each winery. Cochon's flight prices are to be verified upon reservation.
Every tour is custom. This day is a starting point: your chauffeur will shape it around what matters to you, and we plan multi-day tours for guests who want to see more of wine country.
Your Vehicle & Six-Hour Tour Rates
Up to 6 guests
Elite Luxury SUV
Lincoln Navigator or Cadillac Escalade
From $750
Six-hour wine tour, plus 20% gratuity. Additional hours $125 each.
Up to 9 guests
Jet Sprinter or Executive Luxury Van
Captain's chairs and room to spread out
From $1,350
Six-hour wine tour, plus 20% gratuity. Additional hours $225 each.
Larger groups travel in more than one vehicle, and we plan the winery appointments around your group, since many wineries limit groups to 6 to 8 guests. Tasting fees are separate and paid directly to each winery. Every tour starts with six hours; add time by the hour when you book.
Questions
Do I need a reservation at Cochon?
No. The tasting bar is open daily from 11 a.m. to 6 p.m. for walk-ins; groups larger than six call ahead for an appointment. When you book a tour with us, your chauffeur makes the reservation for you.
How much is a tasting at Cochon?
Flight prices are not published, so tasting fees are to be verified upon reservation.
Who makes Cochon wine?
Owner and winemaker Adam Webb, who founded Cochon with Mike Kuenz in 2004. Their Odisea Wine Company also makes the Gardienne des Vignes and Elévé labels.
What is Cochon known for?
Old-vine Rhône varieties such as Grenache, Syrah, Cinsault and Roussanne, plus Alsatian and Burgundian varieties, made with native yeasts whenever possible.
Where is the Cochon Tasting Bar?
At 531 First Street East in Sonoma, just off the Sonoma Square.
How does booking a tour with Bien Chauffeured work?
Reserve a six-hour tour online, even if your plans are still taking shape. Your chauffeur will email you first to learn what matters to you, then build your itinerary and make the winery appointments. Extra hours can be added.
Reserve Your Tour Now, Plan the Details Later
Your plans don't need to be final to book. Reserve your six-hour tour online, and your chauffeur will email you first to learn what matters to you, then build your itinerary and make the winery appointments. Prefer to talk? Call our concierge at 888-291-2328.
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