Sonoma Valley · Sonoma County
Visit Bedrock Wine Co. with a Private Chauffeur
Old-vine wines poured in General Joseph Hooker's 1850s house off the Sonoma Plaza, and a suggested six-hour day of tasting around it.
Book a Six-Hour Wine Tour
About the Winery
Morgan Twain-Peterson founded Bedrock Wine Co. in 2007, working out of a converted chicken coop on the outskirts of Sonoma. He grew up around wine as the son of Joel Peterson, founder of Ravenswood, and made his first wine, Vino Bambino, before he was five. Chris Cottrell, a friend from a New York wine shop, later joined as his partner, and the two also make single-vineyard sparkling wine under the Under the Wire label. Morgan became a Master of Wine in 2017.
Bedrock is devoted to preserving California's old vineyards, many planted in the late 1800s and early 1900s as field blends of Zinfandel, Carignan, Mataro, Petite Sirah and other varieties. Its home vineyard, the 152-acre Bedrock Vineyard in the heart of Sonoma Valley, was founded in 1854 by Generals William Tecumseh Sherman and Joseph Hooker and replanted in 1888 by Senator George Hearst. Morgan's family bought it in 2005, and it is certified organic and Regenerative Organic. Bedrock wines have appeared four times on Wine Spectator's Top 100 list, and Antonio Galloni named Bedrock Winery of the Year in 2020.
Tastings are held in the General Joseph Hooker House, a small pre-cut saltbox house from the 1850s in a courtyard off the east side of the Sonoma Plaza. When it came up for lease in 2017, Bedrock took it on to reunite Hooker's home with wine from his old vineyard, and it still holds a small exhibit of mid-19th-century photographs. The Bedrock Heritage Tasting ranges across the old-vine wines with a focus on Sonoma Valley history, and Under the Wire sparkling wines are poured Friday to Sunday.
Tasting Fees
$45 for the Bedrock Heritage Tasting, waived with a three-bottle purchase per taster. $65 for the Under The Wire Tasting of three single-vineyard sparkling wines, Friday to Sunday only, waived with a three-bottle purchase.
Tasting fees as of September 2026. Wineries set and collect their own fees, and they change from time to time.
At a Glance
Location
414 First Street East, Sonoma
AVA
Sonoma Valley
Visiting
Open daily by appointment only, from 10 a.m.; the last appointment is at 3:30 p.m.
Known For
Old-vine Zinfandel field blends, the Bedrock Heritage wines and Under the Wire sparkling wine
Founded
2007 (Bedrock Vineyard planted in 1854)
Good to Know
The house is small, so appointments are required and there is very limited room for groups larger than 4, especially in winter. For larger parties, call 707-343-1478 ext. 1 or email tastings@bedrockwineco.com. Most Bedrock wine is sold directly to its mailing list.
A Suggested Six-Hour Day
Pickup at 10:00 a.m. from a Sonoma hotel such as MacArthur Place or Fairmont Sonoma Mission Inn & Spa.
10:00 · Pickup at MacArthur Place or Fairmont Sonoma Mission Inn & Spa
MacArthur Place, a hotel and spa set in six acres of gardens in Sonoma, is about 5 minutes from Bedrock at the Hooker House, and Fairmont Sonoma Mission Inn & Spa, a historic resort with its own geothermal mineral waters, about 15. The day below fits a six-hour tour, and extra time can be added by the hour.
10:15 · Bedrock Wine Co.
The Bedrock Heritage Tasting ($45) in the General Joseph Hooker House, by appointment.
11:35 · Cline Family Cellars
About 20 minutes away. Fred Cline, one of the original Rhône Rangers, and his wife, Nancy, moved their family winery to a former horse farm in Carneros in 1989, with spring-fed ponds and gardens. The Outdoor Seated Reserve Tasting of five wines is 1 hour ($35), and the standing Classic Sonoma Bar Tasting $25. Walk-ins welcome at the bar; open daily from 11 a.m.
12:55 · Lunch at Boon Fly Café
About 20 minutes away. A roadhouse in a red barn on the Carneros Highway, named for a Carneros pioneer and known for its donuts and fried chicken. Open daily for brunch from 7 a.m. to 4 p.m.; reservations are for dinner only. Prefer a picnic? We can arrange a catered picnic at a winery that allows one; the cost is quoted when you book.
2:25 · Anaba Wines
About 20 minutes away. Founded in 2006 by John Sweazey on the Sonoma side of Carneros, making Rhône-style wines alongside Pinot Noir and Chardonnay, with its own wind and solar power. The Signature Tasting runs $45 to $65. Tastings are reserved in advance online; open daily 10:30 a.m. to 5 p.m.
3:25 · Back to your hotel
Back in Sonoma by 3:45 p.m., within six hours of pickup.
Three wineries is the right pace for a day of serious tasting. The Hooker House is small and tastings are by appointment, so we confirm the time when we book.
About $115 to $145 per person in tasting fees for the three wineries, paid directly to each winery.
Every tour is custom. This day is a starting point: your chauffeur will shape it around what matters to you, and we plan multi-day tours for guests who want to see more of wine country.
Your Vehicle & Six-Hour Tour Rates
Up to 6 guests
Elite Luxury SUV
Lincoln Navigator or Cadillac Escalade
From $750
Six-hour wine tour, plus 20% gratuity. Additional hours $125 each.
Up to 9 guests
Jet Sprinter or Executive Luxury Van
Captain's chairs and room to spread out
From $1,350
Six-hour wine tour, plus 20% gratuity. Additional hours $225 each.
Larger groups travel in more than one vehicle, and we plan the winery appointments around your group, since many wineries limit groups to 6 to 8 guests. Tasting fees are separate and paid directly to each winery. Every tour starts with six hours; add time by the hour when you book.
Questions
Do I need an appointment at Bedrock Wine Co.?
Yes. Space in the Hooker House is very limited, so every tasting is by appointment, daily from 10 a.m. with the last appointment at 3:30 p.m. When you book a tour with us, your chauffeur makes the reservation for you.
How much is a tasting at Bedrock Wine Co.?
$45 per person for the Bedrock Heritage Tasting and $65 for the Under The Wire sparkling tasting, Friday to Sunday, each waived with a three-bottle purchase per taster, as of September 2026.
Can larger groups taste at Bedrock?
Only in limited numbers. The house is small, and Bedrock has very limited room for groups larger than 4, especially in winter. Larger parties should call or email the winery about a date.
What is the Bedrock Vineyard?
A 152-acre vineyard in the heart of Sonoma Valley, founded in 1854 by Generals Sherman and Hooker and replanted in 1888 by Senator George Hearst. Morgan Twain-Peterson's family has owned it since 2005, and the Bedrock Heritage wine comes from its old vines.
Who owns Bedrock Wine Co.?
Morgan Twain-Peterson, Master of Wine, who founded it in 2007 and is its winemaker, with his partner Chris Cottrell.
How does booking a tour with Bien Chauffeured work?
Reserve a six-hour tour online, even if your plans are still taking shape. Your chauffeur will email you first to learn what matters to you, then build your itinerary and make the winery appointments. Extra hours can be added.
Reserve Your Tour Now, Plan the Details Later
Your plans don't need to be final to book. Reserve your six-hour tour online, and your chauffeur will email you first to learn what matters to you, then build your itinerary and make the winery appointments. Prefer to talk? Call our concierge at 888-291-2328.
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